In this new world where remote work and indoor activity are the norm, digital marketing holds a unique advantage in generating traction for any type of business. In fact, it is now likely the only way to get in front of your customers apart from COVID-19 saturated television, at least […]
Author: Philip Katz
Why Northern Virginia HVAC Companies Need a Good Website and Digital Presence
A Shifting Industry The days of handing out flyers or going door to door for advertisements are slowly being phased out. HVAC websites now matter more than ever. Although you still can promote your business in person or by passing out flyers, any company will tell you that you need […]
The Web & Law Firms in Northern Virginia
Small Firms With A Big Web Presence Are Booming Attorney advertising became legal in the 1970’s, giving attorneys the opportunity to expand their practices beyond referrals. Most of the benefit went to large firms with huge advertising budgets that could plaster billboards, run full page ads and blast the airwaves […]
The Importance of Website Speed in 2020: What You Can Do About It
But wait… I don’t think my site is slow It’s important to realize whether or not your site is slow – and truth be told, you might not even realize it. How could that be? Your page may be cached. In other words, if you’re a business owner, you likely […]
Why We Still Like E-Mail For Your Northern Virginia Small Business in 2020
In an age where we are always looking for the most effective way to get our word out there, whether it’s Yelp ads, LinkedIn ads, having Silver Line pitch you email as part of your digital marketing strategy seems pretty boring, doesn’t it? While there can definitely be a tendency […]